Ms Fiona Perman

PhD Student, Centre for Behavioural Research in Cancer Control

Fiona Perman holds a Bachelor of Business (Marketing) and a Master of Business by Research (Marketing) from Edith Cowan University. She also holds a Post-Graduate Diploma in Journalism from Murdoch University. She presently teaches in the Business Schools of both Curtin University of Technology and Edith Cowan University. Subjects include: First Year Marketing, Post-Graduate Consumer Behaviour and Post-Graduate Professional Communication. Prior to undertaking her post graduate studies, Fiona worked in Commercial Market Research, and as a Marketing Executive in one of Perth's largest manufacturing companies.

Research Interests

• Promoting Positive Mental Health
• Adolescent Mental Health
• Promotion of harm minimisation strategies to Illicit Drug Users
• Physical Activity Promotion

Scholarship Awards

• 2001 recipient of Healthway Health Promotion Research Training Scholarship
• 2003 recipient of Australian Post-Graduate Award (APA) Doctoral Scholarship
  

Refereed Journal Articles

1. Perman, F. L., & Henley, N. (2003). Marketing the anti-drug message: Media, source and message credibility interactions. Journal of Research for Consumers, 5.

Conference Presentations

1. Perman, F. L., & Henley, N. (2001). Marketing the anti-drug message: Source credibility varies by use/non-use of marijuana. Paper presented at the Bridging Marketing Theory and Practice: Australia and New Zealand Marketing Academy Conference (ANZMAC), Massey University, Auckland.

2. Perman, F. L., & Henley, N. (2002). Marketing the anti-drug message: Source credibility varies by use/non-use of marijuana. Paper presented at the Bridging Marketing Theory and Practice: Australia and New Zealand Marketing Academy Conference (ANZMAC), Melbourne, Victoria.

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